Quiet Empire
The Quiet Empire
What a quiet empire really means.
The short version
If you're starting with nothing, step one is the flagship online business. This is the next step.
A core online business that runs 24/7 regardless of what I'm doing. A space to experiment. A system for compounding. A tool to document the ride.
Caris Digital
The Lifestyle Business Academy. Runs 24/7, whether I'm there or not.
Caris Capital
The sandbox. Where I get to play & do different things.
Caris Investments
Compounding. Where it moves offline.
Most people's business just ends up replacing their job.
I went online in 2018 and repeated the same mistakes I'd left New York to escape. Massive hours, isolating myself, money as the absolute highest priority.
It just becomes the one thing you pour all your time and energy into.
And when you run one business & only one business, even if it's making lots of money, it can become stale. I felt boxed in.
Why I do all this
When I started my family I refused to sacrifice my time with them for money on the business.
I had to find a way to make it all work together. So we can explore & live an amazing life WHILE I build my businesses & explore my ambitions.
The QE Model is what I have built.
It is
Different income streams
Good projects, good people
Wealth that compounds
Being home for dinner
It isn't
One all-consuming business
A job you built yourself
Chasing what's trending
Money as the top priority
Empire.
Different income streams, projects & people, all around the world. Keeps it fresh, and I get to keep being a student.
Quiet.
Being home for dinner. Making it to the gym. Time to sit with my thoughts, journal or read a book.
The Caris Group
Every piece feeds every piece.
Set up on purpose so the parts are complementary, not competing. My personal brand sits in the middle, documenting what I'm building and learning.
Caris Digital
The Lifestyle Business Academy
Runs 24/7, whether I'm there or not.
My flagship online business. Ads always running, emails always going out, low ticket offers moving people into coaching. It lives & breathes constantly, and because I'm the face of it, every new customer grows the brand.
Caris Capital
My space to play.
A small book of interesting projects with good people. Consulting, done-for-you work on revenue share, partnerships, intimate events & masterminds. Digital pays the bills, so I never have to market any of it & I get to be super picky.
Caris Investments
This is where it moves offline.
Real estate, stocks, debt, whatever interesting opportunities come up. I say no to most of them. Being a student of the game, then sharing what works & what doesn't.
Why it's a flywheel
Spending time on one part doesn't mean another one suffers. It all compounds.
Is it easy?
Some seasons the business gets more of you, some seasons your family does. But if you get the balance right 80% of the time, it's the ultimate thing worth fighting for.
What it's all for
At the core, it's all about building an epic life.
Getting paid to
Do cool shit
Work on interesting projects
With great people, all around the world
And live a 1% life
The more of that life I live, the more I've got to share. That grows the brand, the brand fuels every other part, and all of it feeds back into an even better life.
In an age of generic AI content, a dad with two young kids building all of this in real time is what people actually want to follow. So I'm sharing the entire ride.
Over to you
Take it and run with it.
Take the philosophy, the model and my example, and apply it to your own business and your own life. Then chip away at it every single day.